Mitsubishi Motors Corporation today announced its three-year mid-term business plan (fiscal 2023 to 2025), Challenge 2025, to take on the challenge of further growth and the next generation.
Challenge2025
On the basis of the lean and agile business structure put in place through structural reforms enacted thus far, this plan will establish a stable revenue base through selection and concentration in Mitsubishi Motors' regional strategy and the continuation of company-wide revenue improvement activities. In addition, Mitsubishi Motors will achieve sustainable growth through higher and stable spending on R&D and CAPEX, which will include increased expenditure on electrification, IT and new business as a proportion of total expenditure.
In terms of products, Mitsubishi Motors will continue to work on electrification as a solution to the global-level issue of climate change and to help achieve carbon neutrality. The company's regional strategy will see it accelerate the selection and concentration it has employed thus far and clarify the role of each region, before distributing management resources accordingly. In terms of business, as well as working on value chain expansion, Mitsubishi Motors will take on the challenge of new business to create new future sources of revenue. Furthermore, the company will build long-term relationships of trust with customers through products and technology encapsulating Mitsubishi Motors-ness, and promote our brand value.
Head Office
Head Office
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1-21, Shibaura 3-chome, Minato-ku, Tokyo
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| Phone Number | 03-3456-1111(Reception) |
Development / Design Facilities
Design Center
| Address | 1, Nakashinkiri, Hashime-cho,Okazaki, Aichi-pref. |
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Tokyo Design
| Address | 1-21, Shibaura 3-chome, Minato-ku, Tokyo |
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Research & Development Center
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1, Nakashinkiri, Hashime-cho, Okazaki, Aichi-pref.
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EV Research & Development Center
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1-1, Aza-Kawagoe, Nikki-cho, Okazaki, Aichi-pref.
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Kyoto Research & Development Center
| Address | 1, Tatsumi-cho, Uzumasa, Ukyo-ku, Kyoto, Kyoto-pref. |
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Tokachi Research & Development Center
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22-1, Aza-Osarushi, Otofuke-cho, Kawato-gun, Hokkaido
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Vehicles Production Facilities
Okazaki Plant
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1, Nakashinkiri, Hashime-cho, Okazaki, Aichi-pref.
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| Major Products | Outlander PHEV model, Outlander, Eclipse Cross, Delica D:5 |
Mizushima Plant
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1, Kaigan-dori 1-chome, Mizushima, Kurashiki, Okayama-pref.
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| Major Products | eK Wagon, eK Space, Delica Mini, ek X EV, ASX (RVR, Outlander Sport), Minicab EV |
Power Train / Component Production Facilities
Kyoto Plant - Kyoto
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1, Uzumasatatsumi-cho, Ukyo-ku, Kyoto, Kyoto-pref
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| Major Products | Engines |
Kyoto Plant - Shiga
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2-1, Kosuna-cho, Konan, Shiga-pref.
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| Major Products | Engines |
Exhibition Facility
Headquarter Showroom
| Address | 1-1,Shibaura 3-chome,Minato-ku,Tokyo |
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PHEV_World
| Address | 1, Nakashinkiri, Hashime-cho, Okazaki, Aichi-pref |
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MITSUBISHI AUTO GALLERY
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1, Nakashinkiri, Hashime-cho, Okazaki, Aichi-pref
Facility Information
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Asia
Mitsubishi Motors (Thailand) Co.,Ltd. (MMTh)
| Location | FYI Center Tower 1, 9thFloor, 2525 Rama IV Rd., Klong Toei, Klong Toei, Bangkok 10110, Thailand |
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| Production activities | Mirage, Attrage, Triton, Pajero Sport, Xpander HEV model, Xforce HEV model |
Mitsubishi Motors Philippines Corp. (MMPC)
| Location | No. 1 Auto Park Avenue, Greenfield Automotive Park, Special Economic Zone, Santa Rosa, Laguna, PHILIPPINES |
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| Production activities | Mirage, Mirage G4, L300 |
MMTh Engine Co., Ltd. (MEC)
| Location | 199/9 Mu3, Laemchabang Industrial Estates Tambol Thungsukhla, Amphur Sriracha Chonburi, THAILAND |
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| Production activities | Engines for Cars |
Asian Transmission Corp. (ATC)
| Location | Carmelray Industrial Park Canlubang Calamba, Laguna, PHILIPPINES |
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| Production activities | Auto parts |
PT Mitsubishi Motors Krama Yudha Indonesia (MMKI)
| Location | GIIC Blok CH No.01 Kota Deltamas Desa Pasirranji Kecamatan Cikarang Pusat Kabupaten Bekasi 17530 Jawa Barat, INDONESIA |
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| Production activities | Xpander, Destinator, Xforce, Pajero Sport, L300 |
Mitsubishi Motors Vietnam Co., Ltd. (MMV)
| Location | An Binh Ward, Di An City, Binh Duong Province, Vietnam |
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| Production activities | Xpander |
Europe
PCMA Rus, Limited liability company
| Location | Rosva Village, Kaluga, Russian Federation 248903 |
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Mitsubishi Motor R&D Europe GmbH (MRDE)
| Location | Diamantstrasse 1 65468 Trebur FEDERAL REPUBLIC OF GERMANY |
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| Function | Design studio, Certification |
North America
Mitsubishi Motors R&D of America, Inc. (MRDA)
| Location | 3735, Varsity Drive, Ann Arbor, Michigan 48108 USA |
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| Function | Research, testing and investigation about automobile |