Tokyo, March 15, 2019

Motor Shows

ABSOLUTELY Beyond Tough - the Mitsubishi Motors TRITON Show Model is Almost Here

Tokyo, March 15, 2019 – Mitsubishi Motors Corporation (MMC) today announces it will unveil the special show model of TRITON (L200 in Europe) at the 40th Bangkok International Motor Show 2019* on March 26th.
The company's designers were given a brief to create a vehicle that represents what TRITON is all about. They did not disappoint, engineering a car ABSOLUTELY Beyond Tough.
* Officially VIP day is on March 25th, press day is on March 26th, and it is open to the general public from March 27th to April 7th.
For more information, please see:
Mitsubishi Motors Corporation is a global automobile company based in Tokyo, Japan, which has a competitive edge in SUVs and pickup trucks, electric and plug-in hybrid electric vehicles. Since the Mitsubishi group produced its first car more than a century ago, we have demonstrated an ambitious and often disruptive approach, developing new vehicle genres and pioneering cutting-edge technologies. Deeply rooted in Mitsubishi Motors' DNA, our brand strategy will appeal to ambitious drivers, willing to challenge conventional wisdom and ready to embrace change. Consistent with this mindset, Mitsubishi Motors introduced its new brand strategy in 2017, expressed in its "Drive your Ambition" tagline – a combination of personal drive and forward attitude, and a reflection of the constant dialogue between the brand and its customers. Today Mitsubishi Motors is committed to continuous investment in innovative new technologies, attractive design and product development, bringing exciting and authentic new vehicles to customers around the world.