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2000-2003 History of Mitsubishi

2000
  • A new generation powertrain "GDI-CVT" is developed.
  • Recall and coverup scandal of Mitsubishi Motors Corporation.
  • Mitsubishi Motors Corporation concludes a partnership contract with DaimlerChrysler and provided with investment.
  • A plan to develop compact cars in a joint effort with DaimlerChrysler and to produce them at Netherlands Car is announced.
2001
  • Rolf Eckrodt is named the Executive Vice President and COO.
  • The summary of "Mitsubishi Motors Corporation Turnaround Plan" is announced.
  • The "New History" campaign starts.
  • The Airtrek is launched.
  • Closure of production lines at the Nagoya Plant-Oye and outsourcing of component production are announced.
  • Separation of AT and CVT businesses from Mitsubishi Motors proper and business integration with JATCO Trans Technology are announced.
  • The "eK Wagon" is launched.
  • A plan to build an engine plant jointly with DaimlerChrysler in Germany is announced.
2002
  • A plan to develop new engines jointly with DaimlerChrysler and Hyundai Motor is announced.
  • Rolf Eckrodt is named president and CEO and Takashi Sonobe chairman of the Board.
  • Integration of passenger car business in North America into one corporation.
  • A Plan to spin off truck-bus operation are announced.
  • Integration of two sales channels, Galant and Car Plaza, is announced.
  • The "Colt" is launched.
  • Mitsubishi Motor Sales Europe (MMSE) is integrated into one corporation, Mitsubishi Motors Europe (MME).
2003
  • Passenger car business in North America is integrated into Mitsubishi Motors North America (MMNA).
  • Truck and bus business is spun off and Mitsubishi Fuso Truck & Bus Corporation is established.
  • The headquarters moves to a new location in Shinagawa.
  • The "Grandis" is launched.
  • Mitsubishi Motors Corporation announces that net profit for fiscal year 2002 was a record high for the company.

Alliance with
DaimlerChrysler

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